Certificate in Marketing & Entrepreneurship
Qualification Title: Certificate Marketing & Entrepreneurship
Course Code: CW_BRMEN_S (Carlow)
Credits: 10 Credits
NFQ Level: 8
Duration 10 Weeks part-time
Delivery: Blended
Course Fee
The standard fee for this programme is normally €780 per participant. Local Enterprise Office Carlow will charge businesses a fee of €150 per participant and will subsidise the remaining fee.
Overview
This programme consists of two modules - Marketing and Entrepreneurship. This award will train students to understand and examine the marketing challenges faced by modern businesses and will introduce students to the concept of entrepreneurship, examining some of the key strategic issues in relation to new venture creation in Ireland. The programme is ideal for those who have a business idea they want to progress, graduates who want to hone their entrepreneurial and marketing skills or those who have experience but no formal qualifications in the area
Marketing Management: Monday, 7-10, Starts 18/01/2022, Finish 20/04/2022
Entrepreneurship: Thursday, 7-10, Starts 21/01/2022, Finish 24/04/2022
Aim: This programme will introduce students to the concepts of entrepreneurship and marketing. Students will examine some of the key strategic issues in relation to new venture creation in Ireland. Students can then build on the knowledge gained and apply it in a practical format through a structured business and marketing plan. The programme will advance students knowledge of marketing concepts and theory at a strategic level. It will provide a frame-work for students to understand and examine the challenges faced by modern marketers and to develop critical, analytical and decision-making skills.
Subjects
- Marketing
- Marketing Strategies & Plans
- Digital Marketing
- Branding & Brand Management
- Business to Business Marketing
- Entrepreneurship
- Introduction to Entrepreneurship
- New Business Planning/Strategy
- Finance For New Ventures
- Planning for Growth
- Reviewing the Business Plan
Entry Requirements
All applicants will be considered on a case-by-case basis. Lifelong Learning reserves the right to require applicants to attend for an interview to determine their suitability for the programme
PLEASE NOTE THESE COURSES ARE ONLY FOR EMPLOYEES OF COMPANIES BASED IN COUNTY CARLOW. A COMPANY CAN NOMINATE AN EMPLOYEE AND PAY THE FEES DIRECTLY OR PROVIDE A LETTER OF SUPPORT WITH THE STUDENT PAYING. IT CARLOW LIFELONG LEARNING ARE RESPONSIBLE FOR THE DELIVERY OF THE PROGRAMMES.